Dillard’s Black Friday Sales

Applied ML techniques to maximize Black Friday sales revenue

Quick Summary

  • Applied ML techniques to maximize Black Friday sales revenue
  • Engineered 160M point-of-sale records through EDA and ETL processes using PostgreSQL and Python
  • Applied Random Forest and K-Means Clustering for forecasting high-profit and low-return items using scikit-learn
  • Optimized model performance through hyperparameter tuning, achieving an estimated 230% increase in ROI

Project Report

For more detailed project information, please visit the GitHub repo: https://github.com/nu-mlds-group/dillards-sales